The big money-making companies hire entire departments simply to work on the business. In fact, I could fairly easily argue that this is a huge contributor to why they are big money-making companies.
Us freelancers tend not to employ marketing executives, business development managers, and full-time CFOs, because if we did, we’d lose the title of ‘freelancer’. Unfortunately, our businesses still need to be constantly worked ‘on’ (and not just ‘in’), or we won’t be in business for much longer.
At the end of the day, your skills don’t matter if your business doesn’t have enough clients to be successful.
Whenever I run a masterclass, Q&A session, 1:1 coaching session, or chat with random freelancers I find at the deli, there’s one major problem that they all have…
….they’re incredibly stressed trying to figure out how to find and lock-in a steady stream of clients.
….they’re incredibly stressed trying to figure out how to find and lock-in a steady stream of clients.
I have no doubt that when you were deciding whether or not to leap into freelancing, this was the biggest factor that held you back.
It’s one thing to be an employed creative with the next project always sent to your inbox, and quite another to have to find it yourself.
While it’s true that most employees have work handed to them, it’s also true that their earning potential is capped.
There’s a weekly wage paid, regardless of how much value their creative genius brings (and how many clients it reaches).
But this is not the case for us freelancers.
If you want the right clients who pay you what you want them to (and don’t send you off the deep end), you have to know who they are, where to find them, and how to entice them to find you.
Too often I hear that freelancers are procrastinating things they really can’t afford to, (whether they mean to or not).
They get so caught up in doing the actual creative work (which is entirely understandable) that working on the business becomes something they’ll get to eventually.
They don’t realise how important it is until they have no choice to.
Their workload has dried up and they’re panicking about where the next project is coming from. They end up lowering their prices, compromising their ethics, and taking on projects they hate, simply because the bills still need to be paid.
COMPLIMENTS TO THE CHEF
Brilliant masterclass that every creative needs to take.
So many creatives need to hear the statements that are in the masterclass! It would make the whole industry a better place for everyone to work and creatives feel good about themselves!
My favourite: “Just because a client needs what we are serving doesn’t qualify them to be our clients.”
HAZEL | Past Diner of Finding Hungry CLients
When I ran the Finding Hungry Clients masterclass last year, you all told me how much of a game-changer it was for your business.
While I still stand by it wholeheartedly, my gut says you’re either needing another nudge, or you missed the masterclass in the first place.
So how do you do it? I’m glad you asked.
Introducing…
Finding Hungry Clients Bootcamp
A two-day buffet for hungry creatives that crave a bottomless feast of hungry clients. Learn how to define, locate, attract, and lock-in the right clients (so you never go hungry again).
Served over two jam-packed days
10am AEST, 9th and 10th of September
Over the two days, there’s going to be plenty to dine on…
Day 1
10-11am AEST
9th September
Midday
BONUS 1hr Q&A for Pantry Pals
Day 2
10-11am AEST
10th September
The 2 day bootcamp also comes with a comprehensive workbook, taking you through every single step of the process so you can work out what impact these strategies can have on YOUR business.
PLUS all Pantry members get an additional Q&A session each day for that extra serving of client collection strategies.
COMPLIMENTS TO THE CHEF
Finding Hungry Clients Masterclass was awesome, and so full of nuggets of wisdom (and no fluff)!
Jaz provides you with actionable steps, whether you’re just starting out or a long-time entrepreneur.
She shares her hard-won wisdom freely, and I have already benefitted so much by implementing new ideas and workflows into my own little, but ready-to-grow business.
Rachel | Past Finding Hungry CLients DINER
Working a 9-5 and building my freelance on the side, this masterclass made me realise this is all possible!
Such an eye-opening experience seeing how you may only need to have 3-5 good clients to make a sustainable business, this is so doable!
I really enjoyed the specific examples Jaz gave of clients she has had leading to more opportunities with other clients.
And systemising my processes! Duh, that is SO smart! Thanks for all these (chicken) nuggets of wisdom.
Sarah | Past Finding Hungry CLients DINER
But wait, there’s steak knives…
Need more than just the bootcamp? An extra VIP serving and a half?
For just $20 more, you can upgrade to join the Freelancer’s Pantry!
You’ll get a VIP Handbook of my actual email templates for outreach
AND a PDF guide on where to find hungry clients over and over again
AND an additional AMA session each day
AND everything else in the Freelancers Pantry (it’s a pretty well stocked)