• This Price is just right: What Goldilocks and Van Westendorp can teach creatives about pricing

  • Problem-Based Pricing: The strategy freelancers aren’t using (but should be)

    Discover how problem-based pricing helps freelancers earn more by pricing for urgency, emotion, and outcomes instead of time.

  • 10 Essential Pricing Questions: My Go-To Guide for Every Freelance Quote

    "How much?" *shudder* the question every freelancer hates being asked. But don't worry, I've got my top 10 questions I ask both myself and clients to help me work out the answer.

  • Time to ditch the discounts

    You see it everywhere, sales and deals and exclusive offers. But what are discounts really doing to your freelance business?

  • Busting pricing psychology myths

    This feels like an episode of Mythbusters, but rather than bunsen burners and rockets, we have charm pricing and anchoring.

  • Productised services: The feast that could end your freelancing famine

    There's a good chance you've heard of productised services as a freelancer and thought yeah, not for me. But lemme show you why they might whet your appetite.

  • Time to raise those rates

    Your next pay rise; how to do it without losing clients (and your breakfast)

  • Worth vs Value

    Oooooh, this is gonna be a juicy one, just sayin'.

  • 5 reasons you need a creative retainer on your menu

    As a creative freelancer, I’m sure you’ve been told (too many times) that you’re trying to build a career in an incredibly difficult industry.